Thursday 10th – Friday 11th May

RIMINI EXPO CENTER – ITALY
1st floor – Sala Neri

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TROPICAL FRUIT CONGRESS

The Tropical Fruit Congress is the first event in Europe dedicated to exotic fruit.
Two days of activities are scheduled to delve into and examine current market trends, consumption, trade, but also scientific developments, technology and methods of selling products that are increasingly in demand in global markets.
The significant growth in global demand for avocados and mangoes will be analysed and examined in depth with the world’s leading players in the field.

MANGO & AVOCADO

With a world production of 40 million tonnes, Mango is considered to be one of the “5 top tropical fruits” together with Bananas, Coconut, Plantains and Pineapple. Global mango production is concentrated mainly in India, China, Mexico, Thailand, Indonesia, Pakistan, Philippines, Nigeria, Brazil, Peru, Australia, South Africa and Malaysia. The world’s main importers, instead, are the USA and the EU.
In recent years, avocado consumption has grown considerably in the European and world markets. According to WAO data (World Avocado Organization), more than 350,000 tonnes of avocado were consumed in Europe in 2015. In 2016, consumption increased by 10% and, for 2017, it is expected to increase by more than 15%.

PROGRAM

The tropical fruit congress offers several events. Every conference will be focused on the production, promotion and distribution of exotic fruit.
In particular, the constantly growing demand for mangoes and avocados will be discussed and examined. Two workshops have been scheduled. Here below the full detailed program:

Thursday 10 May9:30AM - 6:00PM
MARKETING and QUALITY
Coordinated by Prof. Roberto Della Casa – Agroter / Alma Mater University of Bologna
01 2:30pm – 3:00pm Participant registration
02 3:00pm – 3:10pm RENZO PIRACCINI – Macfrut Chairman
Welcome Speech
03 3:10pm – 3:30pm ELISA MACCHI – Director of CSO (Centro Servizi Ortofrutticoli)
The mango and avocado markets in Italy, France and Germany
04 3:30pm – 3:50pm CARLOS CRISOSTO – Researcher at UC Davis – California
Quality management along the mango and avocado supply chains
05 3:50pm – 4:10pm XAVIER EQUIHUA – CEO of World Avocado Organization
Avocado marketing campaigns in Europe
06 4:10pm – 4:30pm LEONARDO ORTEGA – Director of Research National Mango Board
Mango promotion in the USA
07 4:30pm – 4:45pm Coffee break
08 4:45pm – 6:00pm WORKSHOP: HOW TO SELL MANGOES AND AVOCADOS – Comparing experiences with international top producers and retailers
09 6:00pm Tropical Happy Hour
Friday 11 May10:00AM - 1:30PM
PRODUCTION, TECHNOLOGIES AND PACKAGING
Coordinated by Pierre Escodo – Eurofresh Distribution
01 10:00am – 10:20am DANIEL JOSÉ BUSTAMANTE CANNY – Vice President of PROHASS – Peru
Avocado production in Peru and South America
02 10:20am – 10:40am ENRIQUE COLILLES – TROPS General Manager- Spain
Avocado and mango production in Europe
03 10:40am – 11:00am EMILIANO ESCOBEDO – CEO of HASS AVOCADO BOARD – California
Global avocado production
04 11:20am – 12:00am Coffee Break
05 12:00am – 1:30pm WORKSHOP: HOW TO PRESERVE THE QUALITY ALONG THE SUPPLY CHAIN
– Comparing experiences with top importers, retailers e producers
06 1:30pm Tropical Cocktail

SPEAKERS

The program of speakers, workshops and discussions feature a special lineup of experts from around the globe.
It includes university teachers, researchers, CEOs and marketing managers of the most important exotic fruit organizations. Here’s the speakers:

ROBERTO DELLA CASAProfessor – Alma Mater University of Bologna
RENZO PIRACCINIMacfrut Chairman
ELISA MACCHIGeneral Manager – Centro Servizi Ortofrutticoli – Italy
XAVIER EQUIHUACEO – World Avocado Organization – WAO
CARLOS CRISOSTOProfessor – University of California - Davis
LEONARDO ORTEGADirector of Research – National Mango Board – California
PIERRE ESCODOEditor and Commercial Director – Eurofresh Distribution
DANIEL JOSÉ BUSTAMANT CANNYVice President – PROHASS – Peru
ENRIQUE COLILLESGeneral Manager – Trops – Spain
EMILIANO ESCOBEDOCEO – Hass Avocado Board – California
RAFFAELE SPREAFICOManaging Director – Spreafico
ULRICH SPIECKERMANNCEO - Eurogroup
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TICKET PRICE: 100€
Valuable for all the events, for 2 days.

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